It’s that time of the year when the major tech companies try to flex their “innovation” muscles. Samsung tried kicking off the season early but it literally blew up in their face so they’re kicked to the curb for now. Let’s hope they get their shit together.
Google put its Fiber plans on hold and laid off more than half of its team in addition to firing off its CEO (he wrote a nice blogpost full of MBA jargon but call that Google’s exit interview). We are slated to get Fiber installed in our home very soon now but my enthusiasm is somewhat muted because you want to be assured that your utilities company is going to stick around. It’s not like your every other photo storage startup that abruptly shuts down and offers a zip file of your uploads.
Apple announced its ‘same old’ iPhone and ‘nearly same as before’ Macs minus the ports . But they added a ‘Touch Bar’ that added a smidgeon of touch interface to their vaunted Mac lineup. Everyone else has skipped straight to making their screens touch-based but Apple has (rightfully, in my opinion) so far resisted. Keep the touch controls where your hands always are, I say. In fact, many of the touchpad controls are located on the Touch Bar. E.g. no longer using the trackpad to select a menu item when it’s right there on your contextual touch bar. Apple is more likely to replace its hardware keyboard with a touch interface with oodles of haptic feedback before it makes the screen with touch interface. So if you want a touch screen laptop, you’re better off jumping ship right now but empirical evidence suggests no one is in a hurry.
Microsoft, on the other hand, egged on by its new young CEO is upping the ante on innovation. It launched the admittedly cool looking Microsoft Studio, a virtual drawing board with a hinge. The video looks great and it definitely seems great to use. But…you knew a ‘but’ was coming…it suffers from the Google Glass problem. Everyone you know says they are definitely not going to buy coz it’s not for them but they definitely see the use for ‘creative professionals’. Yup, that’s what they said about Google Glass and turns out only dorks ended up buying it.
- Removal of the ports always causes consternation but within a year no one even remembers their anger [↩]